Focus on sustainability

NOOR Sportswear and CIRCULR team up

Guided by our sustainable vision, we are committed to responsible business practices and work together with CIRCULR on the development of sustainable, future-proof apparel.

Within this collaboration, NOOR Sportswear and CIRCULR join forces to make sportswear truly circular. By collecting used sportswear and materials through sports clubs, we give them a new life as raw material for new teamwear. In this way, we extend the lifecycle of sportswear, reduce waste, and actively contribute to a more sustainable sports world.

These circular solutions and sustainable innovations are not limited to our own collections. We also offer white-label clients the opportunity to integrate these concepts within custom-made projects. Together, we explore how circular materials, collection systems, and responsible production can be applied in a way that aligns with your brand, target audience, and sustainability ambitions.

To make this circular approach transparent and clearly measurable, white-label projects can make use of CIRCULR’s Digital Product Passport, which provides transparency on the origin, material composition, care, and recycling of each garment.